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Good Salesperson v. Bad Salesperson
Good Salesperson Doesn’t sell, delivers value. Helps people by giving them what they want. Builds long-term relationships and generates...
Rich Weidel, Princeton Mortgage
Sep 13, 20182 min read
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The Offer
We pay people to quit at Princeton Mortgage. We do it because having a team of amazing people is the most important thing we do. Without...
Rich Weidel, Princeton Mortgage
Sep 7, 20186 min read
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The Difference Between Amateurs and Professionals
Earlier this week, our CEO, Rich Weidel sent me a list of differences between what makes someone an amateur versus what makes someone a...

Princeton Wholesale
Jul 25, 20182 min read
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The Princeton Selling Philosophy: Stop Selling, Start Delivering Value
Before we get into our newest message from our CEO… I’d like to shout out the country of Italy for creating some political turmoil. You...

Princeton Wholesale
May 30, 20182 min read
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Be A Player, Not A Victim
Are you a Player or a Victim? As CEO of Princeton Mortgage, I have three major responsibilities: 1) Get the culture right; 2) Get the...
Rich Weidel
Mar 21, 20182 min read
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Why Princeton Mortgage Exists.
From time to time I think it’s important to reflect on the single most important question facing any new company… why do we (or I for...
Rich Weidel
Jan 24, 20182 min read
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